New property portal for consumers and estate agents
On September 1st OpenBrix launches to the UK property market. A property portal that does what you expect and a number of things that you won’t.
In the past twenty years, the property portal scene has been dominated by one particular focus – shareholder value and founders and executives taking cash off the table.
Broken promises, hiked fees, arrogance… these traits are now sadly embedded as standard. A normalisation of apathy and mistrust.
The consequence has been that the established portal players have sacrificed good relationships with estate agents in search of short-term pricing gain. Some have been distinctly lacking in ongoing innovation too and all, arguably, have an integrity problem with the estate agency industry that ironically they are supposed to serve.
This is a problem and one that is unsustainable hence we are seeing a considerable resistance movement against Rightmove in particular.
And problems require solving. So, we have.
Search for properties for sale and to let? Find an agent? Enquire online? Yes, OpenBrix does all of that. But portals should really have evolved by now, shouldn’t they?
So here’s a clear list of the features that OpenBrix will be pioneering and please do note that we are being OPEN about what we are and what we do. No teasing. No subterfuge. ‘Open by name and by nature’. • The UK’s first Multi-Listing Service (MLS) – powered by OpenBrix Blockchain
- One-time upload of managed portfolio to offer big tenant benefits
- Access to tenant information including payment history and maintenance history
- Increased earning potential through the monetization of your property portfolio through partnership commission. WE pay the agent 100% of the commission earned on utilities and additional services referred
- Branded property listings with a stack full of end consumer benefits
- A democratised approach to agent pricing forever. Our Blockchain built platform means that all significant such decisions are taken by the agency community – not by perpetually hungry shareholders And right from launch, OpenBrix pricing to agents will be simple – just £75.00 per month plus £1 per property upload. MLS membership is at a small additional cost of £55 per month. That’s it.
“We think this is fair and transparent,” says Adam Pigott, OpenBrix CEO.
“Our pricing is sensible and affordable and provides justifiable value and, importantly, agent pricing won’t be hiked as we grow because the agent community controls that – not shareholders.
What’s exciting too is that we are pioneering the UK’s first MLS (multi-listing service) that we’ve developed alongside David Thomas from Liberty Gate, a seasoned property agent. This feature will be a significant hook to gain client instructions and will open up agents’ inventories to other agents as they so choose and theirs to others, resulting in revenue opportunities that otherwise do not exist for smaller independent agents.
And yes, I’m being open about what we’re doing. No punches pulled, no teasing. Just a great value platform that agents and consumers alike will love.”
